Probably the best dental clinic in the world...Ingredients: 25 years of experience, fresh and unique environment, excellent service! Smalto Dental Clinic was established in Nicosia, Cyprus in 2008, as a continuation of the Dental Office of Dr Vasilis Vasiloudes. In the span of 25 years, Dr Vasiloudes’ practice evolved into a dental clinic with a close-knit team of dental and paradental practitioners working together under one roof. Opium Works was enlisted to take over Smalto's social media accounts.
Our challenge was to effectively communicate the message that dentists should not be feared and to promote a fun and playful side of the company. Smalto dental clinic is not your every dentist and the staff and atmosphere is relaxed and fun. We approached this by conveying the company and general atmosphere via social media posts. Creation of the thematic of Fun Facts that showcases information and events that are linked with dentistry in some capacity.
Fun Facts was one of the top thematics that the audience engaged with and were willing to be involved in conversations through the comment section.
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