Cyprus Alliance Website Development

CYPRUS ALLIANCE
cy-alliance

THE CLIENT

Cyprus Developers Alliance is an alliance of elite developers in Cyprus. Members of the alliance have excellent business reputation and maintain high European standards of construction and customer service.

Alongside KPMG, the Cyprus Developers Alliance has established the Cyprus (EU) Citizenship by Investment Programme, where participating investors and their families can obtain Cypriot passports and full citizenship of the EU-member state.

THE CHALLENGE

Showcase the vastness and quality of the Cyprus Alliance portfolio, and convey the expertise of the Alliance through the design. Our aim was to collaboratively focus our efforts on perfecting the user experience flow, and create an easy-to-use search engine and map to help clients find available properties.

OUR APPROACH

The first thing we decided was to include a large hero image carousel at the top of the home page. The intent of the carousel was to showcase a few professional photographs taken in Cyprus, such as luxury apartments and landscapes, in order to help promote the island as the ideal destination for overseas investors.

Since there are several thousand properties in the Alliance portfolio today—apartments, bungalows, townhouses, commercial properties, and plots, we created a search engine to allow visitors to quickly sort through them. Properties can be sorted by Type, Region, Number of Beds, and Price Range.

THE CREATIVE APPROACH

A large map of Cyprus can be found underneath the search engine which includes location pins for every region of the island. Each pin features a numeric value indicating the available properties in that particular area. The map includes Zoom In and Out functionality, as well as click and drag to move.

WHY IT WORKED

The photo carousel, search engine, and map, all contributed into clearly communicating the large, quality portfolio of the Alliance. In order to ensure a user-friendly, straightforward experience, an Online Consultation tab was also included to allow visitors to chat to a Support Agent.

To help increase communication between the company and its website visitors, CTAs such as Learn More and View All News have been placed throughout the page to invite readers to engage further with the content. A telephone number and clickable email address have been placed both at the top and bottom of the page, to make it easier for visitors to contact the Cyprus Developers Alliance.

 

THE OPIUM TEAM